Industry & Marketing Prospect of WHEAT FLOUR In Indonesia, Wheat flour is a food containing carbohydrates and can serve as a substitute for rice. Wheat flour has a distinctive compared to other types of flour.
Wheat contains gluten, a protein that helps in the process on certain types of food such as bread. Besides processed into bread, wheat flour can be processed into a wide range of foods according to regional conditions in Indonesia.
Wheat flour is acceptable at all levels of society in Indonesia, it is seen from the increasing demand of the flour from year to year. Most of the its demand come from industry, either processed into bread, noodles, biscuits, pasta, and others.
BIZTEKA is interested in discussing wheat flour as it is the raw material of various kinds of foods in Indonesia, especially in big cities.
In this paper BIZTEKA uses two sources, namely primary and secondary. The primary data obtained from interviews with the producers of flour as well as industrial users. While secondary data obtained from government agencies such as the Ministry of Industry, the Central Bureau of Statistics, the Investment Coordinating Board, the Association of Indonesian Wheat Flour Producers (Aptindo) and bank data in BIZTEKA-CCI.